🏡 June 2025 Frisco & Prosper Housing Market Update: Why Sellers Are Having to Adjust

The housing market is shifting again—and whether you’re buying or selling, the latest data points to one clear reality: strategy matters more than ever.

In this month’s update, I break down both national and local trends and explain why the next move may belong to sellers—not buyers. Watch the full video below for my insights, and read on for a summary of what’s happening in Frisco and Prosper right now.

🔍 A Market at a Crossroads: National Trends

We’re seeing a classic standoff: Sellers want yesterday’s prices, while buyers are watching rates and waiting for better deals. But as Redfin Senior Economist Elijah de la Campa explains:

Inventory is rising, price drops are becoming more common, and seller concessions are on the rise. Danielle Hale, Chief Economist at Realtor.com, echoes this shift:

National home sales have dropped significantly since 2021. We’re now tracking around 4 million sales per year—down from over 6.5 million just a few years ago. 

Meanwhile, 8 in 10 sellers still believe they’ll get full asking price or more.

That disconnect is one of the biggest forces shaping today’s market—and it’s showing up locally too.

📍 What’s Really Happening in Frisco and Prosper

Let’s turn to what matters most: what’s happening right here in our own backyard.

📉 Prices: Slight Dip but Stable Overall

In May, year-over-year prices dipped:

• Frisco: Down 2.5%

• Prosper: Down 7.1%

While that may sound concerning, the bigger picture shows stability. Month-to-month changes are minimal, and the long-term trend still appears relatively flat.

📈 Inventory: Way Up from Last Year

There are noticeably more homes on the market compared to last year:

• Frisco: Inventory is up 84%

• Prosper: Up 52.6%

That level of supply is pushing us closer to a balanced market, where neither buyers nor sellers have a clear advantage.

🏷️ Sales and Negotiation: Buyers Are Winning More Often

• Sales Volume (YOY):

  • Frisco down 9.9% overall, and 14.4% for resale

  • Prosper up 35.6%, boosted heavily by new construction

Discounts from Original List Price (Resale):

• Frisco: Selling at ~2% below list

• Prosper: Selling at ~3% below list

Discounts from List Price (New Construction):

• Frisco: ~5% below list

• Prosper: Nearly 10% below list

If you’re hunting for a deal, new construction remains the best opportunity—especially with added builder incentives.

⚖️ The Market Action Index: Cooling but Balanced

The Market Action Index, which measures the balance between supply and demand, is currently at 33—down from 35 last month. A score of 30 is considered a balanced market.

That trend reflects what we’re seeing: homes are sitting longer, more inventory is building up, and sellers need to adjust expectations.

📉 Price Cuts on the Rise—A Key Metric to Watch

Nearly 50% of all homes are taking a price cut before going under contract. That’s a big number—and one that’s climbing. If that rate continues to rise into the high 50% range, we may see actual price declines follow.

💡 What This Means for Buyers and Sellers

If you’re buying, this is a great time to take advantage of:

• More inventory = more choices

• Motivated sellers and negotiable pricing

• Builder incentives on quick move-in homes

If you’re selling, pricing is everything. You’ll need a compelling combination of:

• Competitive pricing

• Great presentation

• Realistic expectations

📞 Let’s Make a Plan That Works for You

Whether you’re buying or selling, navigating today’s market takes more than guesswork. I offer a free 30-minute consultation to help you create a smart game plan tailored to your specific goals.

👉 Schedule Your’s Here: https://calendly.com/andrewsmithteam

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